About Daryl Ilbury

Daryl Ilbury is a former multi-award winning broadcaster and writer, now author, and editor of the ed-tech company Growing Foxes.

He holds a degree in clinical psychology, a post graduate HDE in clinical assessment and counselling, and a Master’s degree (with merit) in Science Journalism from City, University of London.

In The Edge, Daryl draws on his experience of over 25 years in the radio industry, almost all of it in the highly competitive arena of breakfast radio in both music and talk-formats with some of the country’s biggest commercial radio stations. He won a number of awards for both his on-air presentation and online content. He also earned a reputation as a restless innovator with a knack for growing audiences. You can find out a bit more about his on-air career here.

The Edge is just a snapshot of what’s in his head. It’s hard-hitting, and makes no apologies for the directness of its language. So if you’re looking for warm and fuzzy, buy a kitten.

It’s also the cornerstone of his media consulting services. Unlike programming consultants, he draws on his background in clinical assessment and counselling, and his experience in radio to work solely and directly with on-air presenters in order to assess, unlock and develop their talent. This is always done in line with the direction of a station’s PD. He provides psychometric assessment, one-on-one involvement with the talent, and detailed written reports.

As a member of the scenario strategy partnership mindofafox he also facilitates the internal and external communication of corporate strategy, especially in the media and science sectors.

As a regular op-ed columnist and journalist, Daryl has had over 250 articles published in top print and online titles including The Sunday Times, The Financial Times, Mail & Guardian, The Saturday Star, The Sunday Tribune, Business Day, Bizcommunity.com, Leadership and Guru.

His main area of interest is the uncomfortable, continually shifting interface of science, the media and human behaviour. He’s twice been a finalist for Best Columnist in the Publication Industry Creativity Awards, and is Silver Award winner in this category.

He is also the author of ‘Tim Noakes Chews the Fat’, in which he helps explain why world-renowned sports scientist Professor Tim Noakes continually incurs the wrath of medical convention whilst pushing the boundaries of science.

His second book ‘A Fox’s Tale’ – the memoirs of his wife – best-selling business author and leading scenario-strategist Chantell Ilbury – was published by Penguin in mid-2016.

His third book ‘Tim Noakes – The Quiet Maverick’, carries on from his first, covering Tim Noakes’s relationship with the media and the backstory to the HPCSA (Health Professions Council of South Africa) hearing against him. It’s also published by Penguin.

You can find his contact details on his website www.darylilbury.com and you can follow him on Twitter: @darylilbury

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